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The fallout for the tech sector from the US-China trade war – September 2019
Most technology hardware and electronics suppliers rely on a multitude of components that are sourced from China and the impact of the ongoing trade war between the two super-powers means...
The Role of Influencer PR in Technology – January 2019
While it might appear like the term “influencer PR” is the latest trend right now, it is actually one of the oldest forms of PR in the world. In fact,...
5 Proven Tips for Managing Your Brand’s Online Reputation – August 2018
In today’s fast-moving world, reputation is everything. The Internet makes it easier than ever for a brand’s reputation to change in a flash. You cannot always buy a good reputation....
Influencing the Influencers – why Influencer PR will be so big in 2018 – November 2017
If you are as highly engaged in the world of all things “digital” as you should be, you will be aware of the ever-changing trends. Technology moves faster than a...
Why your PR agency needs to know SEO – September 2017
Why your PR agency needs to know SEO By Louise Roberts, Managing Director, Sphere PR Google something and the clever bots instantly present you with a selection of websites it...
