David Campbell announces 22 category winners during a gala dinner at the Sydney Opera House
Australian digital marketing professionals were in celebration mode last night when online visibility and content management platform provider SEMrush held its Australian Search Awards at a gala dinner at Sydney Opera House. The event was hosted by singer, stage performer and Nine Network’s Today Extra television presenter, David Campbell.
The award winners were selected after a rigorous two stage judging process, including pre-scoring to determine the finalists and a judging meeting, where entries were discussed and evaluated in detail to decide the final winners.
This year the number of entries from brands, agencies and individuals that have significantly improved their online presence in Australia in the past 12 months exceeded the organizer’s expectations. “The SEMrush Australian Search Awards set out to shine a light on the amazing work and outstanding content produced by the very talented digital marketing community in Australia. Some of the Awards' categories had over 40 entries and judges had a tough challenge of selecting the best ones,” said Olga Andrienko, Head of Global Marketing at SEMrush.
The judging panel included Lyndon Barnett (Vodafone), Derek Brown (Monash University), Jeremy Brook (Deliveroo), Miki Clarke (Allianz Australia), and others - all esteemed senior executives in the marketing, advertising, digital and search space from Australia and all over the world.
Peter Mead, International WordPress SEO Consultant, received a special SEMrush Award from the team as gratitude for all the activities he has done for the search community in Australia.
There were 22 categories in this year’s awards and here are the successful winners:
BEST MARKETING COMMUNITY
YOUNG SEARCH PROFESSIONAL OF THE YEAR
Brodie Clark Consulting - Brodie Clark, SEO Consultant
BEST LOW BUDGET CAMPAIGN
Supple - Scaling Organic Traffic - PokeWeakness
HIGHEST WEBSITE VISITOR GROWTH
BEST USE OF DATA IN A SEARCH CAMPAIGN
BEST ONLINE MARKETING CAMPAIGN – FINANCE
BEST ONLINE MARKETING CAMPAIGN – RETAIL
BEST ONLINE MARKETING CAMPAIGN - LEGAL SERVICES
Lawpath - Introducing a customer-centric approach to company formation
BEST ONLINE MARKETING CAMPAIGN – HEALTHCARE
HealthEngine - Australia's 360 degrees Health Platform
BEST ONLINE MARKETING CAMPAIGN – EDUCATION
Open Colleges - Rising from the ashes
BEST ONLINE MARKETING CAMPAIGN – TRAVEL
BEST B2B CAMPAIGN
BEST B2C CAMPAIGN
Hello Social - An Australian resource for brands, influencers & social media
BEST CONTENT MARKETING CAMPAIGN
Lawpath - Making Law as Easy as Ordering Dinner
BEST ADVERTISING CAMPAIGN
BEST SEO CAMPAIGN
BEST LOCAL CAMPAIGN
More Organic Conversions
BEST INTEGRATED CAMPAIGN
ONLINE PRESENCE BREAKTHROUGH
BEST IN-HOUSE TEAM
BEST MARKETING AGENCY
To see a snapshot of the photography from the event, please go to: http://www.semrushawards.com.au/gallery.